Thursday 24 March 2016

Spotlight on Baccarat Rouge 540 by Maison Francis Kurkdjian Paris



When Baccarat, the legendary crystal brand, wanted to create its own fragrance, it turned to the esteemed nose Francis Kurkdjian to conjure up a scent that would epitomise the brand.  

The result of this partnership was Baccarat Rouge 540, so-called because 540C is the temperature that molten crystal mixed with 24-carat gold powder has to reach to metamorphose into Baccarat’s fabled red. 




This gorgeous scent was first launched two years ago in 250 numbered crystal bottles costing £3,000 each. The fragrance was so loved that it has been given new impetus. You can now buy it in the Maison Francis Kurkdjian signature bottle for £195 in leading department stores such as Selfridges. 

A subtle woody, amber floral fragrance laced with ambergris which Francis says gives it notes of minerality (in other words the essence of rocks and stones), it is the quintessence of sophistication. 

Every time I wear Baccarat Rouge 540, I always get stopped and asked what I am wearing as it is so lovely. 

By Daralyn Danns