When colour supremo Josh Wood was announced as global colour creative director of Redken, it made me sit up and take notice of the entire brand. I know Josh would never put his name to something that was not a stand-out line.
It is not just hair colourants that Redken excel at, as I discovered, when I put its No Blow Dry Air Dry Stylers through their paces.
Since I had highlights in my hair which ruined it, I have tried to limit the use of hair dryers and straighteners to keep my tresses in better condition. And it has worked. Apparently, according to Redken, I am not the only one. About half of women in the UK are limiting their use of heated appliances. While more of us are embracing our natural textures.
When time is tight or it is too hot to battle with a dryer, it would be wonderful to wash and go. But in reality not many of us are blessed with hair that does not need a helping hand.
So, I was rather intrigued to try Redken No Blow Dry Air Dry Stylers (£17.50, redken.co.uk). There are three formulas, one for each hair type: fine, medium and coarse which have air-tex technology with flexible polymers which control but still allow movement.
I started with the one for fine hair. You simply scrunch a small amount of the cream into your hair and leave. I tried it on a hot day. My hair did revert into its natural wavy state but without too much fluffiness. Next time I mixed a small amount of the one for coarse hair with the fine and that produced an even better result.
After I applied the No Blow Dry, I pushed my hair behind my ears to create a softer wave and then let it air dry.Usually I only leave my hair like this when I am travelling but I think even in London on scorching days I can “wash and go” because with these creams I did not look like I had been dragged through a hedge backwards. The result was natural movement with bounce.
By Daralyn Danns